成本比iPhone 8还要低18%,新款iPhone SE是如何开启苹果转型之路的?

Release time:2020-05-13
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source:与非网
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近日,日本调查公司 Fomalhaut Techno Solutions 拆解了市售的 iPhone SE,与 iPhone 8 非常相似,外部配件、基板的形状、显示屏等基本相同。Fomalhaut Techno Solutions 的推算显示,iPhone SE(存储容量为 64GB)的零部件成本为 217 美元,比 iPhone 8 低 18%。

 

据推测,iPhone SE 的成本如此低的原因是苹果在以下几个方面控制了成本:

 

首先是显示屏,iPhone SE 配备 4.7 英寸液晶屏,尺寸和分辨率与 2014 年上市的 iPhone 6 相同。

 

成本比iPhone 8还要低18%,新款iPhone SE是如何开启苹果转型之路的?

 

其次,iPhone SE 的电池容量约为 1800 毫安时降低了成本。现在的安卓手机普遍搭载 3000 毫安时以上的电池。苹果 2019 年上市的主力机型 iPhone 11 也使用了同级别的电池。但苹果表示,但 iPhone SE 的续航不算差,充电一次最长可播放 13 小时视频。

 

再次,iPhone SE 摄像头也能看到降低成本的痕迹。iPhone SE 并未采用多摄像头传感器尺寸与 iPhone 8 相同。虽然 iPhone SE 能在人物摄影中表现“虚化”等,摄像功能有所提高,但这应该归功于 A13 芯片。

 

然而,苹果虽然尽可能节省成本,但是 iPhone SE 配备与 iPhone 11 系列相同的最新“A13”芯片,苹果正在积极发展人工智能(AI)和增强现实(AR)技术,高性能处理器是应对这些技术的关键。

 

总而言之,近年来苹果被中国廉价智能手机夺走了部分市场份额, 4 月推出的廉价版智能手机“iPhone SE”壳视为苹果发起反攻的产品。iPhone SE 核心的半导体和部分通信零部件不惜采用最新产品,屏幕和电池等零部件则基本与老型号 iPhone 8 相同。

 

iPhone SE 兼顾了低成本化和高性能,推出这款机型,可以看出一直通过高端化路线赚钱的苹果在做战略转型。


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